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XML Feed

POP / Popunder
XML Feed

High-volume popunder monetization via XML feed. Single HTTP endpoint, real-time demand routing, instant fill — for mainstream and adult traffic.

Apply as Publisher Request Feed Access
MS Popunder Adult 18+ Popunder Unlimited QPS Tier 1 & 2 GEOs
Feed Types

Two Feed Streams

Mainstream and adult inventory are handled in completely separate pipelines via the source-type parameter.

source-type=1

Mainstream (MS)

General-audience popunder traffic. Highest CPMs for Tier 1 GEOs. Suitable for all general-content publishers.

  • General audience traffic accepted
  • All standard GEOs — Tier 1 priority
  • Brand-safe demand sources
  • IVT filtering on all supply
source-type=2

Adult (18+)

Fully separated adult-only demand pipeline. Age-gated publisher sites required. Dedicated adult advertiser pool.

18+ content only. Age-gated sites required. Separate reporting from MS traffic.
Integration

Feed Integration Guide

Simple HTTP GET request. No SDK needed. Your publisher ID and feed credentials are provided on account approval.

01

Feed Endpoint

Send a GET request to your assigned endpoint with the required parameters. Two data centers available — US and EU.

GET Request — US Data Center
GET http://us-east-nasrev.exchange.com/pop
  ?pubid=YOUR_PUB_ID           // Required — your publisher ID
  &feedid=YOUR_FEED_ID         // Optional — specific zone/feed ID
  &ip={user_ip}               // Required — user's actual IP, not server
  &useragent={user_agent}     // Required — URL-encoded user agent
  &source-type=1             // Required — 1=mainstream, 2=adult
  &domain={page_url}          // Required — URL-encoded referrer page
  &lang=en                   // Optional — ISO 639-1 language code
  &iab_category=IAB3-1       // Optional — IAB content category
  &impression-number=1       // Optional — serial # per unique user/24h
  &bidfloor=0.001             // Optional — minimum CPM floor in USD
  &max-banners=1             // Optional — number of ads per request
  &format=json               // Optional — omit for XML (default)
02

Feed Response

The feed returns ad destination URL, CPM bid, and tracking pixels. Default format is XML; pass format=json for JSON.

XML Bid Response
<?xml version="1.0" encoding="UTF-8"?>
<r>
  <record>
    <strid>993852</strid>          <!-- ad record ID -->
    <title>Campaign Title</title>
    <url>https://landing-page.com</url>  <!-- open this URL in popunder -->
    <description>Ad description</description>
    <bid>0.00245</bid>           <!-- CPM in USD -->
    <click>https://track.nasrev.com/click?...</click>
  </record>
</r>
03

Parameter Reference

ParameterRequiredTypeDescription
pubidRequiredstringYour publisher ID issued on account creation
feedidOptionalintegerSpecific zone/feed ID within your account
ipRequiredstringUser's actual IP address — NOT the server IP. Format: x.x.x.x
useragentRequiredstringURL-encoded User-Agent string from the user's HTTP header
source-typeRequiredinteger1 = Mainstream, 2 = Adult (18+). Separate demand pipelines
domainRequiredstringURL-encoded full page URL where the popunder fires (referrer)
langOptionalstringUser language, ISO 639-1 alpha-2 (e.g., en, de, fr)
iab_categoryOptionalstringIAB content category of your page (e.g., IAB3-1)
impression-numberOptionalintegerSerial count of impressions per unique user in 24h (1 to N)
bidfloorOptionalfloatMinimum acceptable CPM bid in USD
max-bannersOptionalintegerNumber of ad responses per request (for multi-ad placement)
formatOptionalstringResponse format: omit for XML (default), or pass json for JSON
Requirements & Payouts

Publisher Requirements

Traffic Requirements

  • Organic popunder clicks (user-initiated)
  • Minimum 50K daily unique clicks
  • Tier 1 or Tier 2 GEO preferred
  • No incentivized or forced-click traffic
  • Adult publishers must operate age-gated sites
  • Clean traffic with verifiable sources

Payment Terms

  • Minimum payout: $50
  • POP / XML: payment upon invoice
  • Wire transfer, PayPal, crypto
  • Sub-ID level reporting for optimization
  • Real-time revenue dashboard
  • Dedicated account manager

Top Performing GEOs

  • US United States — Highest CPMs
  • UK CA AU Tier 1 English
  • DE FR NL Tier 1 Europe
  • BR MX ES Tier 2
  • JP SG IT Tier 2
  • Global traffic also accepted

Ready to Integrate?

Sign up as a publisher and receive your feed credentials within 24 hours.